Join us for an exciting lecture with Professor Enchelmaier from the University of Oxford - we'll dive into the fascinating world of European Union law and how it affects the stuff we buy and sell. This talk will break down how the Court of Justice of the European Union (CJEU) has shaped the rules for the free movement of goods within the EU. We'll start by exploring the basics: why do the Treaties highlight discrimination when it comes to free movement of goods? Then, we'll take you on a journey from the early days of the CJEU's decisions, through some big cases that shaped shopping habits and business practices, up to a famous case known as "Keck" that stirred up a lot of debates. Finally, we'll check out the CJEU's newer 'market access' test and discuss why this approach didn't quite hit the mark. Whether you're new to EU law or just curious about how legal decisions impact everyday life, this lecture will give you fresh insights and plenty to think about - so make sure not to miss it!